Business Administration – Retail Management – Associate in Science Degree, Certificate of Achievement

Top Code: 0506.50

The curriculum prepares students for marketing careers in the retail industry in market research, promotion, advertising, distribution and pricing. Curriculum was developed in cooperation with the Western Association of Food Chains (WAFC), and is a nationally-recognized certificate.

A Certificate of Achievement is awarded upon completion of all required courses with a grade of C or better.

Program Outcomes

  1. Analyze the customer service factors involved in obtaining customer goodwill, enhancing the company image and communicating with customers.
  2. Write effective business correspondence, and give clear, concise oral presentations.
  3. Achieve confidence working with whole numbers, fractions, and percentages and applying them to common business problems such as markup, markdown, simple and compound interest, payroll, discounts, etc.
  4. Identify the five mental stages of a sale.
  5. Write a features-and-benefits analysis on a product.

Requirements for the certificate

ACCT 001AFINANCIAL ACCOUNTING4-5
or ACCT 010 BOOKKEEPING-ACCOUNTING
BIT 025SURVEY OF COMPUTER TECHNOLOGY IN BUSINESS3
BUS 010INTRODUCTION TO MANAGEMENT3
BUS 011ABUSINESS COMMUNICATIONS3
BUS 117HUMAN RELATIONS/ORGANIZATIONAL BEHAVIOR3
BUS 128HUMAN RESOURCES MANAGEMENT3
MRKT 020PRINCIPLES OF MARKETING3
MRKT 132RETAIL MANAGEMENT3
Total Units25-26

Visit the Program Mapper for a suggested sequence of courses.

General Education Requirements for the Associate in Science Degree